Data analytics is rapidly emerging as a key to success in the new digital economy. To capitalize on this opportunity, organizations need to rethink the status quo and invest accordingly.
When it comes to organizations and their data analytics journeys, a quote often attributed to Mark Twain seems especially appropriate: “The secret to getting ahead is getting started.”
While data analytics is rapidly emerging as a key to business success in the new digitally driven economy, many organizations are just exploring or in the early stages of their data analytics journeys. Basically, many people are just kicking the tires of the data analytics vehicle. And that’s a problem, because you can’t get anywhere with data analytics until you are actively using data analytics.
A survey by IDG Research Services suggests (more…)